Max Level, a marketing and PR agency built by gamers, has been awarded the PR and social media mandates for 88 Games, the newly launched game development division of 88 Pictures. Known for its animation and VFX work on shows like Trollhunters and Transformers: The Earth Spark, 88 Games aims to bring India’s cultural heritage to global gaming audiences.
Max Level will assist 88 Games in crafting a compelling brand narrative and promoting its immersive, culturally rich game titles. The partnership reflects 88 Games’ mission to combine animation, VFX, and interactive storytelling, while Max Level will leverage its gaming expertise to position the studio as a global leader in the industry.
The collaboration highlights the rapid growth of India’s gaming market, with 88 Games focusing on creating premium PC and console games inspired by Indian folklore and history. With its growing portfolio, including brands like NODWIN Gaming and KRAFTON, Max Level is strengthening its presence in the Indian gaming, esports, and tech markets.