Good Home, a leading brand from TTK Healthcare, has launched a new campaign, “Bathroom Nahi, Freshroom,” created by Curry Nation. The campaign aims to revolutionize the air freshener category by turning bathrooms into luxurious, refreshing spaces rather than just functional ones. The TVC showcases how Good Home Aroma air fresheners can elevate an ordinary bathroom into a rejuvenating “Freshroom” through a simple change in perception and fragrance.
The campaign will be aired across various TV channels and OTT platforms in seven regional languages. Saket Govind from TTK Healthcare emphasized that the product goes beyond odor control, offering a premium fragrance experience. Nagessh Pannaswami from Curry Nation praised the collaboration, stating the campaign transforms how consumers view their everyday spaces.