The Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC) have made a significant decision regarding the upcoming Goafest 2024 and ABBY Awards Powered by One Show 2024. In light of the impending Lok Sabha elections, the esteemed organizations have opted to host these prestigious events in Mumbai. The 17th edition of the festival is scheduled to take place from May 29th to May 31st, 2024, at the Westin Powai, Mumbai.
Prasanth Kumar, President of the Advertising Agencies Association of India (AAAI) and CEO of GroupM, South Asia, expressed his enthusiasm for this decision. Despite encountering some logistical challenges, the collective choice to hold Goafest in Mumbai underscores the unwavering dedication to this esteemed event. Recognized as a pivotal platform for industry progression, Goafest serves as a nexus where industry leaders converge to innovate, explore, and shape the future. Kumar emphasized the commitment to ensuring maximum participation, curating insightful sessions, and providing attendees with invaluable knowledge. Furthermore, he announced that Goafest will return to Goa in 2025, promising an unforgettable experience at Mumbai Goafest 2024.
Rana Barua, President of The Advertising Club and Group CEO of Havas India, South East, and North Asia, echoed Kumar’s sentiments regarding the significance of the ABBY Awards Powered by One Show 2024. The ABBYs stand as a platform dedicated to recognizing and celebrating outstanding achievements in the advertising and marketing industry. Barua expressed anticipation for honoring the best work of 2023 at the upcoming awards ceremony in Mumbai. With the venue confirmed at Westin Powai, preparations are underway to deliver a dynamic agenda, with further details to be announced in due course. Barua extended gratitude to the entire fraternity for their continued support and enthusiasm.
The Goafest organizing committee expressed appreciation to all partners, members, and stakeholders for their understanding and support during this transition. Assuring the fraternity of their commitment, the Advertising Agencies Association of India (AAAI) and The Advertising Club (TAC) are dedicated to replicating the Goafest experience in Mumbai, ensuring a seamless and memorable event for all participants.