VML has promoted Jeff Geheb to CEO of VML Enterprise Solutions, a rapidly growing $1.5 billion division focused on technology transformation, commerce, customer experience, and consulting. Geheb will continue reporting to Jon Cook, VML’s Global CEO. The division has seen significant growth, contributing 40% to VML’s global business and serving major clients like Ford, Coca-Cola, Google, and IKEA.
VML Enterprise Solutions, with over 10,000 experts across 40 offices, has received industry recognition, including being named a leader in commerce services by Forrester and a strong performer in Adobe and CX Strategy services. Geheb will lead four key areas: consulting, CX, commerce, and technology transformation, leveraging AI-driven solutions and world-class brand creativity.