Power, the flagship athleisure brand from Bata, is excited to announce its partnership with wrestler Nisha Dahiya as she represents India at the Paris Olympics 2024. Upholding the brand’s ‘Stronger Inside’ philosophy, Power is dedicated to supporting Nisha’s Olympic aspirations with steadfast commitment.
The brand recognizes that becoming a champion requires years of rigorous training, numerous sacrifices, and relentless determination. Power is proud to stand by Nisha, who exemplifies these qualities, as she pursues her goals on the global stage.
Deepika Deepti, Head of Marketing at Bata India, shared her enthusiasm: “We are thrilled to support Nisha as she competes in the Paris Olympics! Her journey of resilience and inner strength perfectly reflects the essence of Power by Bata. Our mission is to empower individuals across India with inner strength and advanced technology. We aim to inspire self-belief and dedication in every fitness enthusiast. Here’s to Nisha achieving her Olympic dreams!”
Nisha Dahiya is currently training in the latest Power Energy Collection and Power Acti-wear range. These products, featuring advanced international technology, are exceptionally lightweight and offer 25% more energy return, enhanced durability, and a 4D engineered tech mesh upper.