Sokrati, a leading digital growth agency in India, has announced a strategic partnership with VWO, a global leader in A/B testing and conversion rate optimization. This collaboration aims to enhance digital experiences for top Indian brands by combining VWO’s expertise in user experience with Sokrati’s data-driven growth strategies.
Key benefits of the partnership include:
– Comprehensive Solutions: VWO’s optimization platform and Sokrati’s expertise will offer holistic solutions for clients.
– Enhanced User Experience: Brands will see improved web and app experiences, leading to higher engagement and conversion rates.
– Data-Centric Approach: The focus on data-driven insights will enable real-time adjustments for better business outcomes.
– Media and Technology Synergy: The partnership bridges media strategies with technology to enhance customer engagement.
– Increased Profitability: Targeted campaigns and optimized experiences will boost profitability and growth.
– Sustained Competitive Advantage: Brands can leverage advanced tools for ongoing growth.
The collaboration also extends to the broader dentsu India clientele, ensuring optimized digital experiences and improved performance.
Sparsh Gupta, CEO of VWO, highlighted the alignment with Sokrati’s expertise in leveraging data for better customer journeys, while Nilesh Gohil, CEO of Sokrati, emphasized the potential to redefine digital experience optimization and drive long-term success for brands.