IPG Mediabrands, won Tata Group-owned Air India’s media planning and buying mandate.
IPG Mediabrands India’s Initiative will be handling the media duties of Air India. The media planning and buying group’s victory gave the advertising holding giant, IPG, a double win, especially…
Adecco appoints Sunil Chemankotil as country manager of Adecco India.
HR solutions company Adecco on Monday announced that it has appointed Sunil Chemankotil as the new Country Manager of Adecco India. With a career spanning over two decades of leadership…
Infectious Advertising ropes Prashanth Kumar as Chief Digital Officer.
Infectious Advertising has appointed Prashanth Kumar as Chief Digital Officer. Kumar has worked in India, South East Asia, China, UK and GCC with agencies including Dentsu Aegis, Publicis, WPP and…
Amazon Fashion has roped Ananya Pandey and Aditya Roy Kapur to announce the launch of its latest campaign.
Amazon Fashion announces the launch of its latest campaign, “Fashion on Amazon, Har Pal Fashionable,” featuring Bollywood stars, Ananya Pandey and Aditya Roy Kapoor for the first time together. The…
Cleartrip debuts campaign featuring MS Dhoni
Mahendra Singh Dhoni, donning yellow for Chennai Super Kings yet again in this IPL season, has been appointed as new brand ambassador for Flipkart-owned Cleartrip. Through the campaign, the films…
Crunchyroll launched its first ad campaign in India with Tiger Shroff & Rashmika Mandanna.
Crunchyroll launched its first ad campaign in India, ‘Wish Your World Was Anime’, which blends the immersive world of anime with real life, featuring Rashmika Mandanna and Tiger Shroff. In…
ZEE layoffs: CEO Punit Goenka to cut workforce by 15% to cut costs
ZEE Entertainment Enterprises Ltd (ZEEL) on Friday has initiated a 15 per cent cut in its workforce, the company said in a BSE filing. ZEE’s Managing Director and Chief Executive…
After Netflix, Disney Plus To Start Password Sharing Crackdown From June.
Bob Iger, the CEO of Disney, has announced strategies to tackle password-sharing on the company’s streaming platform, slated to launch in June. Speaking in an interview with CNBC, Bob Iger…
Postmedia launches Puzzmo, an online puzzle games experience, in Canada
Postmedia has an exclusive relationship with Puzzmo in Canada, so though I wasn’t shopping for a new daily games challenge, I’ve been giving it a try to see how it…
Plan B and Vistar expand programmatic DOOH advertising in SG and TH.
Plan B Media, a leading out-of-home (OOH) media service provider, and Vistar Media, the leading global provider of technology solutions for OOH media, have partnered together to bring seamless programmatic…
Verve Media secures digital mandate for Laadlee.
Verve Media, a Mumbai-based integrated digital marketing agency, has been awarded the digital mandate for Laadlee, a Dubai-based marketplace specialising in premium-quality mother and baby care essentials, Influencing India has…
iProspect Appoints Garima Bijlani As Managing Partner- North
Global digital marketing agency iProspect has roped in Garima Bijlani as managing partner – North. Previously, Bijlani was partner digital at Neo Media World. Prior to joining Neo Media World…
PUBLICIS NEW YORK HIRES NEW CHIEF CREATIVE OFFICER.
Publicis New York has hired Joe Mongognia as chief creative officer, effective April 5. Mongognia will oversee creative across Publicis New York, reporting to Publicis New York CEO and Publicis…
EC ropes in Ayushmann Khurrana to urge youth to vote in LS elections.
Actor Ayushmann Khurrana has been roped in by the Election Commission of India to urge the youngsters to vote in the upcoming Lok Sabha elections. The 39-year-old actor features in…
Oppo India gives its Media Mandate to PHD India.
PHD India has secured the integrated media mandate for OPPO India, following a multi-agency pitch. This partnership will see the agency support the brand’s growth in the region by drawing…