GroupM, the media investment group under WPP, has announced the appointment of Ajay Mehta as Head of Content & Creative Services. Mehta, who previously served as Chief Content Officer at Mindshare India, brings a wealth of experience in content strategy and creative innovation to his new role at GroupM.
In a LinkedIn post celebrating his new position, Mehta expressed his enthusiasm, stating, “I’m happy to share that I’m starting a new position as Head – Content & Creative Services at GroupM!” His transition marks a significant move in his career, as he steps into a pivotal role focused on elevating GroupM’s content and creative capabilities.
During his tenure at Mindshare India, Mehta was instrumental in shaping the agency’s content strategies and fostering creative excellence, further solidifying his reputation as a leader in the industry. At GroupM, he will be responsible for driving the content and creative services agenda, leveraging his expertise to enhance the agency’s offerings and deliver innovative solutions for clients.
GroupM’s decision to bring Mehta on board underscores the company’s commitment to strengthening its content and creative capabilities in an increasingly dynamic and competitive market. His appointment is expected to play a key role in advancing GroupM’s strategic vision and delivering cutting-edge content solutions to clients across the globe.
As Mehta embarks on this new chapter, both GroupM and the industry at large look forward to the impact of his leadership and creative prowess in shaping the future of content and creative services.