Landor appoints Lulu Raghavan as President of APAC.
Landor has announced the promotion of Lulu Raghavan to President of APAC. With a remarkable 23-year tenure at Landor, Lulu brings extensive experience and a deep understanding of the branding…
Bharat Matrimony launches new ‘Wedding Games’ campaign.
As the world gears up for the international games in pursuit of gold, Matrimony.com, India’s leading matrimony platform, is set to capture hearts with its creative ‘Wedding Games’ campaign. This…
Lemonn is the official gold partner for the India vs. Sri Lanka ODI series.
PeepalCo’s investment app, Lemonn, is expanding its “Zero Rupaiye Ka Kharcha, Duniya Bhar Mein Charcha” campaign as the associate gold partner for the three-match ODI series between India and Sri…
Times OOH has obtained exclusive advertising rights for Mumbai Metro Line 3.
Times Innovative Media Ltd (Times OOH), a leading player in Out-of-Home (OOH) advertising, has secured exclusive advertising rights for Mumbai Metro Line 3. This achievement solidifies Times OOH’s reputation for…
WPP has named Philip Jansen as the non-executive chairman of the board.
WPP has appointed Philip Jansen as a Non-Executive Director and Chair-designate, effective September 16, 2024. He will succeed Roberto Quarta as Non-Executive Chair starting January 1, 2025. Jansen, who was…
Renee Kishore Promoted to General Manager at EssenceMediacom India.
EssenceMediacom India is thrilled to announce the promotion of Renee Kishore to the position of General Manager. This advancement comes as Renee transitions from her previous role as Senior Director…
Cipla Health advocates for the WHO-recommended ‘Asli’ ORS for effective hydration.
Cipla Health has launched a nationwide campaign for Prolyte ORS titled “World Health Organization (W.H.O.) recommended formula nahi, toh ORS Asli nahi,” emphasizing the importance of using WHO-recommended Oral Rehydration…
Cheil’s Experience Commerce secures the Digital and Media mandate for EVEREADY.
Experience Commerce (EC), part of the Cheil Network, has been awarded the annual digital and media mandate for EVEREADY Industries India Ltd. EC’s Mumbai office will handle a range of…
Warner Bros Discovery Files Lawsuit Against the NBA Over Media Rights Agreement.
On Friday, Warner Bros Discovery (WBD.O) and its sports division, Turner Broadcasting System, filed a lawsuit against the National Basketball Association (NBA) in New York, challenging the league’s rejection of…
Yesterday’s Best Practices can be Tomorrow’s Outdated Strategies – Gopa Menon.
1. With over 25 years of experience in digital marketing and numerous awards to your name, what drives your passion and dedication in this ever-evolving industry? What fuels my passion…
Standard Chartered and the Museum of Solutions Collaborate on the Futuremakers Initiative.
Standard Chartered Bank and the Museum of Solutions in Mumbai have teamed up to launch the Futuremakers programme, aimed at empowering 100 children from Brihanmumbai Municipal Corporation (BMC) schools. This…
Propelld unveils a heartfelt Parent’s Day campaign: #UnveilTheirStory.
Propelld, a trailblazer in education financing in India, has launched a touching Parent’s Day campaign titled #UnveilTheirStory. This initiative aims to highlight the often-overlooked aspects of parenting, focusing on the…
WHILL India appoints Ashish Vidyarthi as its brand ambassador.
Actor Ashish Vidyarthi has joined forces with WHILL India, a leading provider of personal mobility solutions, to revolutionize the Indian mobility market. This partnership is set to enhance accessibility and…
MICA and WebEngage team up to introduce the ‘Tech Tonic’ course.
As brands focus more on retaining existing customers rather than acquiring new ones, MICA Ahmedabad has launched a new course, ‘Tech Tonic – Consumer Tech and Campaign Management’. This program,…
ALi Corporation, ACCESS Europe, and NetRange have joined forces in a new alliance.
ALi Corporation, ACCESS Europe, and NetRange have formed a significant partnership in the Set-Top Box (STB) industry. This alliance integrates ACCESS Europe’s cloud-based browser solution, ACCESS Twine Micro Client, with…
Publicis Groupe is set to acquire the influencer marketing firm Influential.
Publicis Groupe has announced its acquisition of Influential, the leading influencer marketing platform. Influential, which boasts a proprietary AI-driven technology and a network of over 3.5 million creators, will enhance…
Social Panga Secures Digital Mandate for Balaji Wafers.
Social Panga, the integrated creative and digital marketing agency with offices in Bengaluru, Delhi/NCR, Mumbai, and Dubai, has secured the digital creative and communication mandate for Balaji Wafers, a leading…
Industry Leaders’ Perspectives on Google’s Decision to Retain Cookies in Chrome Browser.
In an unexpected turn of events, Google has revealed that third-party cookies will continue to be supported in Chrome browsers indefinitely, overturning its earlier plan to phase them out by…
Hiral Talekar Takes on Senior Role at EssenceMediacom India, Leaving Mark at Inventive Media.
In a notable career move, Hiral Talekar has transitioned from her role as Co-Founder at Inventive Media to become the Senior Investment Director at EssenceMediacom India, one of the world’s…
Google has decided to retain third-party cookies in its Chrome browser.
Google has reversed its decision to phase out third-party cookies in its Chrome browser, a move that comes after years of promising to eliminate these small bits of code used…
For Jio BP: A Symphony of Two Giants, BrandMusiq creates the Sonic Identity.
As a world leader in sonic branding, BrandMusiq is happy to announce the development of the sonic identity for Jio BP, a brand that represents the partnership of two major…
Adani Wilmar’s creative pakoda billboards honour the monsoon Season alongside Fortune.
Adani Wilmar, the top FMCG brand in India, decided to add an immersive, three-dimensional element to their recently launched #MonsoonWithFortune campaign in response to the arrival of rain. With a…
MMA SMARTIES Business Impact Index for 2023 places Performics India at the top.
The top spot in the Digital / Specialist Agency Category of the 2023 MMA SMARTIES Business Impact Index (BII) goes to Performics India, an end-to-end digital marketing agency under Publicis…
Kommune welcomes Rachna Panniker as its new COO.
The new Chief Operating Officer of Kommune is Rachna Panniker.Panniker posted on social media about her enthusiasm, saying: “I’m excited to report that I’ve joined Kommune as their Chief Operating…
As vice president of insights and strategy, Pallavi Patil is back at Madison Media.
It is with great pleasure that Pallavi Patil, a former Vice President of Insights & Strategy at Madison World, has rejoined Madison Media. Vikram Sakhuja, Group CEO of Madison Media…
As Managing Director, Manu Sharma joins Dreame India.
Manu Sharma has been appointed as the Managing Director of Dreame Technology, one of the leading global brands of smart home appliances, for its operations in India. In this new…
Averill Sequeria is promoted to Chief Strategy Officer of EssenceMediacom India.
The media agency for GroupM, EssenceMediacom, has announced today that Averill Sequeria has been promoted to Chief Strategy Officer in India. With over 20 years of experience, Averill most recently…
Head of Supply Chain Alok Varman is back at Pepperfry.
Alok Varman has rejoined Pepperfry as Head of Supply Chain. Pepperfry is the top e-commerce furniture and home decor firm in India. Alok will play a key role in enhancing…
Foster Digital secures a content and social media partnership with Foce India.
Foster Digital, a young and dynamic digital marketing firm, is pleased to share the news of its most recent accomplishment: getting the mandate for social media management and visual content…
Disney is looking into the Russian hacktivist group Nullbulge’s data leak.
After the hacktivist collective Nullbulge claimed responsibility for disclosing more than 1.2 gigabytes of internal correspondence, Disney launched an investigation into a potentially serious data breach. Sensitive data on future…