Pedigree unveils a dog orchestra where every wag has a story to tell.
In a one of its kind campaign, Pedigree went ahead and created a dog orchestra with nothing other than the wagging of the tails of dogs. Created by BBDO Worldwide…
SS Rajamouli teams up with David Warner for hilarious Cred Ad.
The collaboration between Australian cricketer David Warner and Indian director SS Rajamouli in a CRED advertisement is a surprising crossover that has caught many off guard. The ad showcases Warner’s…
FCB India appoints Ashima Mehra as the new Chief Executive Officer.
FCB India, a prominent player in the global advertising landscape, has announced a notable change in leadership. Ashima Mehra steps into the role of Chief Executive Officer, bringing with her…
Saket Jha Saurabh joins Snapchat India’s senior leadership team.
Saket Jha Saurabh was previously associated with Meta as their director and head of Media Partnerships. Snapchat India has announced the appointment of Saket Jha Saurabh to their senior leadership…
PM Narendra Modi meets India’s top gamers.
The PM met a total of 7 gamers/gaming creators including Animesh Agrawal, Naman Mathur, Mithilesh Patankar, Payal Dhare, Tirth Mehta, Ganesh Gangadhar, and Anshu Bisht. Prime Minister Narendra Modi convened…
MyGlamm Launches New Campaign #SuperMakeupForASuperYou.
India’s leading online direct-to-consumer (D2C) makeup brand, MyGlamm, has launched a highly successful franchise called Super Serum Makeup, accompanied by the campaign #SuperMakeupForSuperYou, featuring actress, brand ambassador, and investor Shraddha…
WPP, Omnicom Media, IPG Mediabrands make the shortlist for Amazon’s worldwide media mandate.
Reportedly, IPG Mediabrands, WPP, and Omnicom Media Group have been shortlisted by Amazon for the pitch process to secure its media mandate, as per Campaign US. The briefing for Amazon’s…
Concept PR India appoints Maria Mishra as Group Head.
Concept PR India one of India’s premier, full service Public Relations company has appointed Maria Mishra as Group Head. She shared the news in a LinkedIn post. Maria began his…
Kellanova appoints Kartik Chandrasekhar as Chief Commercial Officer.
Kellanova (formerly known as the Kellogg Company), a global snacking, cereal, noodles and plant-based foods brand has appointed Kartik Chandrasekhar as chief commercial officer for Asia, ANZ, Middle East &…
Disney Star elevates Abilasha Anish as Head of Marketing for Disney+ Hotstar (South).
Abilasha Anish has been elevated to the role of Head of Marketing for Disney+ Hotstar (South) and Star Vijay at Disney Star. She made the announcement on LinkedIn. Prior to…
Crosshairs Communication Bags PR mandate for L’Occitane.
Crosshairs Communication secured the PR mandate for L’Occitane en Provence in India, a renowned French Luxury skincare brand known for its wide range of skincare, body care, and fragrance products…
Infectious Advertising ropes Prashanth Kumar as Chief Digital Officer.
Infectious Advertising has appointed Prashanth Kumar as Chief Digital Officer. Kumar has worked in India, South East Asia, China, UK and GCC with agencies including Dentsu Aegis, Publicis, WPP and…
Postmedia launches Puzzmo, an online puzzle games experience, in Canada
Postmedia has an exclusive relationship with Puzzmo in Canada, so though I wasn’t shopping for a new daily games challenge, I’ve been giving it a try to see how it…
Plan B and Vistar expand programmatic DOOH advertising in SG and TH.
Plan B Media, a leading out-of-home (OOH) media service provider, and Vistar Media, the leading global provider of technology solutions for OOH media, have partnered together to bring seamless programmatic…
Verve Media secures digital mandate for Laadlee.
Verve Media, a Mumbai-based integrated digital marketing agency, has been awarded the digital mandate for Laadlee, a Dubai-based marketplace specialising in premium-quality mother and baby care essentials, Influencing India has…
iProspect Appoints Garima Bijlani As Managing Partner- North
Global digital marketing agency iProspect has roped in Garima Bijlani as managing partner – North. Previously, Bijlani was partner digital at Neo Media World. Prior to joining Neo Media World…
PUBLICIS NEW YORK HIRES NEW CHIEF CREATIVE OFFICER.
Publicis New York has hired Joe Mongognia as chief creative officer, effective April 5. Mongognia will oversee creative across Publicis New York, reporting to Publicis New York CEO and Publicis…
Oppo India gives its Media Mandate to PHD India.
PHD India has secured the integrated media mandate for OPPO India, following a multi-agency pitch. This partnership will see the agency support the brand’s growth in the region by drawing…