Gateway To The Media Industry Insights
As privacy regulations tighten, data clean rooms are set to become essential for marketers in 2025, according to GroupM’s TYNY 2025 Report. Advertisers can use clean rooms to enhance audience…
GroupM is centralizing its operations by eliminating global CEO roles across major agencies like EssenceMediacom, Mindshare, and Wavemaker, aiming to unify under Global CEO Brian Lesser’s vision. This restructuring focuses…
Publicis Groupe has appointed Amit Sutha as the new CEO for its Malaysia operations. He will report to Amrita Randhawa, CEO of Publicis Groupe Singapore and Southeast Asia. Before joining…
Dentsu India has announced the appointment of Tejal Kumta Pradhan as Senior Vice President – Account Management & Customer Service for its Media Practice, Sokrati. This strategic hire reflects Dentsu’s…
Premjeet Sodhi has been appointed Global Lead for Measurement & Analytics at OpenDoor, WPP’s dedicated division managing Amazon’s account. Announcing the move on LinkedIn, Sodhi expressed his excitement to drive…
WPP has appointed Deepa Jatkar, formerly of Wavemaker, as India head for OpenDoor, a specialized unit created to manage Amazon’s media account. Amazon’s media business, considered the “Global Media Pitch…
Publicis Groupe South Asia has appointed Lalatendu Das (LD) as CEO of Publicis Media South Asia, a newly created role. Previously the CEO of Performics India, LD will continue reporting…
Ogilvy has appointed Mario Muredda as Global CEO of Ogilvy Health, succeeding Kim Johnson, who is leaving to pursue new opportunities after three successful years. Muredda will oversee all aspects…
FCB Kinnect has appointed Neha Mishra as Chief Talent Officer, a role she will also hold for FCB/SIX India. She previously served as Chief People Officer at VMLY&R. Neha will…
In a notable career move, Hiral Talekar has transitioned from her role as Co-Founder at Inventive Media to become the Senior Investment Director at EssenceMediacom India, one of the world’s…
Dentsu has announced the global expansion of its innovation initiative, Dentsu Lab. New Labs will open in London, Amsterdam, Warsaw, Mumbai, and Bengaluru, with more planned for 2025. Sven Huberts…
EssenceMediacom, GroupM’s newest media agency, has appointed Vivek Das as the new Managing Partner and MFG (Google) Lead for India and Southeast Asia. Vivek succeeds Vinish Mathews, who is now…
EMGEE GROUP, a leading real estate developer in India, has announced the appointment of BigBrandTheory (BBT) as its official branding agency. BBT will focus on strategic innovation and creativity, developing…
EssenceMediacom X, a media agency known for managing conflicting accounts, has lost one of its largest clients, L’Oreal UK and Ireland, to Publicis Media. This shift occurs as EssenceMediacom is…
GroupM’s media agency, EssenceMediacom, has secured the media mandate for Wonder Cement, following their collaboration with BCCI to become the official umpire partner for the Indian Premier League (IPL). Wonder…