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In 2022, Hindustan Unilever’s (HUL) Surf Excel became the first non-food brand in India’s FMCG sector to reach $1 billion in sales, achieving “unicorn” status. HUL projects that Surf Excel…
India’s leading FMCG companies have reduced their ad and promotion spending in Q2 FY25 due to high food inflation and weaker urban demand. According to TAM AdEx, FMCG TV ad…
Hindustan Unilever released its financial results for the quarter and fiscal year ending March 31, 2024. In Q4, HUL’s spending on advertising and promotions surged to Rs 1616 crore, marking…
The Calcutta High Court has recently issued an interim order restraining Hindustan Unilever (HUL) from utilising the mark “Glow and Handsome,” citing its striking resemblance to the core element of…