Vinyl Group enhances its media presence with the launch of Vinyl Media.
Music company Vinyl Group is making a strong entry into the media space with the launch of Vinyl Media, bringing its owned and licensed publications under one umbrella. Led by…
Vipasha Bhuptani Takes on New Role as National Head – Communications Planning, India at GroupM
Vipasha Bhuptani has recently announced her new role as the National Head – Communications Planning, India at GroupM, marking an exciting new chapter in her career. She shared the update…
Rishabh Pant becomes Adidas’ latest brand ambassador.
Adidas has announced a multiyear partnership with Indian cricketer Rishabh Pant, adding him to its elite athlete roster alongside stars like Jude Bellingham, Noa Lyles, and Rohit Sharma. Known for…
Tata Mutual Fund Launches ‘Sahi Investment Plan’ Campaign
Tata Mutual Fund has launched its latest campaign, ‘S.I.P – Sahi Investment Plan’, aimed at educating investors about the importance of staying committed to their investment journey despite market fluctuations.…
Musk makes $100B bid for OpenAI.
Elon Musk’s group has made a $97.4 billion bid to acquire OpenAI, intensifying his feud with CEO Sam Altman. The offer, backed by xAI and investors like Palantir co-founder Joe…
Admatazz Partners with Hyatt Centric Chandigarh for the Branding and Launch of PVT LTD, an Exclusive Speakeasy
Hyatt Centric Chandigarh has unveiled PVT LTD, a premium, invitation-only speakeasy bar designed to provide an unparalleled luxury experience for the city’s elite. The brand strategy, visual identity, and all…
OMD to marketers: “We Create What’s Next.”
OMD Worldwide, the world’s largest media agency network, has introduced a new positioning: “We Create What’s Next”, emphasizing its role in driving brand growth through innovation, technology, and collaboration. The…
John Nallen named President and COO of Fox Corporation.
John Nallen has been appointed President and Chief Operating Officer (COO) of Fox Corporation, with a new long-term employment agreement through June 2028. Nallen, a member of the Office of…
Motilal Oswal AMC’s Valentine’s Campaign: Commit to SIP, ‘The One’ That Counts.
Motilal Oswal Asset Management Company (MOAMC) has launched a Valentine’s Day campaign aimed at educating investors about building their financial future through Systematic Investment Plans (SIPs). The campaign features a…
FCB Group India names Aanandita Banerjee as Head of Production.
FCB Group India has named Aanandita Banerjee as the head of production for its dedicated unit, 456 Studios. Her leadership aims to enhance creative output as the company expands its…
Sujata Dwibedy elevated to CEO of dentsu X.
In a strategic move to bolster its leadership team, Dentsu India has announced significant appointments within its ranks. Sujata Dwibedy has been elevated to the position of Chief Executive Officer…
Tusshar Kapoor revives the ‘Tohfa Tohfa’ song for Swiggy Instamart’s V-Day campaign.
Swiggy Instamart’s Valentine’s Day campaign, InstaTohfa, redefines love by offering quick 10-minute gift deliveries for partners, family, friends, and pets. The campaign revives the iconic Tohfa Tohfa song, starring Tusshar…
L’Oréal promotes Ajay Simha to General Manager of Garnier.
Ajay Sinha has been appointed as L’Oréal’s new General Manager for Garnier, a role he shared on LinkedIn. Previously, he was the General Manager of E-commerce at L’Oréal. Before joining…
Vani Venkatesh, ex-Global CEO of Airtel, joins Delhivery as CBO.
Delhivery has appointed Vani Venkatesh as Chief Business Officer, effective Feb 28, 2025. With over 20 years of leadership experience at Airtel, McKinsey, Unilever, and Abbott, she has held key…
DTDC enters rapid commerce with 2-4 hour & same-day delivery via first dark store in Bengaluru.
DTDC has launched 2–4 hour and same-day delivery services, starting with its first dark store in Bengaluru to enhance last-mile efficiency. This move supports D2C brands and social commerce sellers,…
Meta launches AI ad tools to enhance campaigns.
Meta is introducing new AI-driven ad tools to enhance campaign performance. Key features include: Meta believes AI will transform advertising, citing a 4x higher ROAS in APAC for AI-powered campaigns.…
Warner Music buys majority stake in Tempo Music.
Warner Music Group (WMG) has acquired a controlling stake in Tempo Music Investments, an investment platform for premium music rights, from Providence Equity Partners. Providence will remain a minority investor…
Amazon’s Q4FY24 ad revenue hits $17.3 billion.
Amazon’s ad revenue reached $17.3 billion in Q4FY24, growing 18% year-over-year, according to CEO Andy Jassy. The revenue comes from programs like sponsored ads, display, and video ads for sellers,…
Zomato to Rebrand as Eternal, Signaling Strategic Shift!
Zomato, one of India’s leading food-tech companies, is set to rebrand itself as Eternal, marking a significant shift in its corporate identity. This move comes as Blinkit, Zomato’s quick commerce…
Spotlight 2025 – Perspectives from Industries Leaders featuring “Rathin Lahiri”.
1. What do you see as the key trends in the banking and insurance sectors by 2025? How will emerging technologies like AI and blockchain shape these industries? Banking and…
Pradeep Rangi named Chief Risk Officer at IIFL Home Finance.
IIFL Home Finance appoints Pradeep Kumar Rangi as Chief Risk Officer. With over 20 years of experience in risk management, he previously held leadership roles at Airtel Payments Bank and…
Swati Sapna named Director of Unscripted Content, Netflix India.
Swati Sapna has been promoted to Director of Unscripted Content at Netflix India. She will lead content and strategy for Unscripted shows and Documentaries while continuing as the commissioning executive…
Pandora appoints dentsu to manage its global media account.
Dentsu has secured Pandora’s global media account for the next two years, continuing an eight-year partnership. The deal covers 36 markets, including the USA, UK, and Australia. Dentsu has evolved…
Fastrack’s ‘Mere Ex Ki Shaadi’ campaign disrupts wedding season.
Fastrack’s new campaign, Mere Ex Ki Shaadi, targets the awkwardness felt by exes attending their former partner’s wedding. The campaign positions sunglasses as a necessity, in line with the brand’s…
Gozoop Creative secures Simply Fresh mandate from BN Group.
Gozoop Creative Digital has secured the creative mandate for Simply Fresh, a leading cooking oil brand from BN Group. This marks their second major collaboration after Nutrica. The agency will…
Reliance Jewels revives ‘Thoughtful Gifting’ for Valentine’s.
Reliance Jewels launches its exclusive Valentine’s Collection, celebrating thoughtful gifting with exquisite necklaces, earrings, rings, and pendants. Emphasizing love and care in gift selection, CEO Sunil Nayak highlights jewellery as…
Suveen Sinha named Forbes India Editor.
Forbes India has appointed Suveen Sinha as Editor to drive editorial innovation and growth. A veteran journalist with over 30 years of experience, Suveen has worked across top media houses,…
Omnicom reports strong 2024 results and reveals plans to acquire Interpublic.
Omnicom Group reported strong financial results for Q4 and the full year 2024, with a 5.2% organic revenue growth. The company also announced plans to acquire Interpublic Group, which it…
Bata India’s new campaign makes wedding guests the real showstoppers.
Bata India’s new “Celebration Campaign” honors wedding guests, the true stars who bring life to the festivities. The campaign introduces a stylish, comfortable footwear collection designed for various wedding functions—from…
We Are Social names Toby Southgate as Global CEO.
We Are Social has appointed Toby Southgate as its new Global Group CEO. He joins from Forsman & Bodenfors, where he led strategic growth and collaboration initiatives. In his new…