Punit Goenka takes over majority ownership of Maverick Media.
Punit Goenka, a prominent entrepreneur and executive in the media and entertainment industry, has acquired a majority stake in Maverick Media. Goenka, who also serves as MD & CEO of…
Godrej Capital collaborates with Platinum Outdoor for a multicity OOH campaign.
Platinum Outdoor, a unit of Madison World, has launched an extensive OOH campaign titled ‘Hum Samajhte Hain Business’ for Godrej Capital, the financial services arm of Godrej Industries Group. The…
Gaurav Banerjee will succeed NP Singh as MD & CEO of SPNI in August.
Sony Pictures Networks India (SPNI) has appointed Gaurav Banerjee as the new Managing Director and Chief Executive Officer, effective on or before August 26, 2024, pending regulatory approvals. Banerjee will…
Zee News ushers in a new era of the DNA Show with Anant Tyagi.
Zee News has appointed veteran journalist Anant Tyagi as the new anchor for its flagship DNA prime-time news show, which airs daily at 9 pm. Known for its in-depth research…
IVAS kicks off the ‘Ghar Dhadakne Do’ campaign, featuring Shilpa Shetty and Genelia Deshmukh.
Infra.Market’s D2C brand IVAS has launched the ‘Ghar Dhadakne Do’ campaign, featuring Shilpa Shetty and Genelia Deshmukh, to celebrate the emotional bond between homemakers and their homes. The campaign emphasizes…
Hyundai Motor India unveils the ‘I Choose Hyundai’ brand campaign.
Hyundai Motor India Ltd. (HMIL) has launched a new brand campaign, ‘I Choose Hyundai,’ highlighting its diverse product lineup under the theme #IndiaDrivesHyundai. The campaign emphasizes Hyundai’s commitment to customer…
Bank of Baroda signs tennis sensation Sumit Nagal as its brand ambassador.
Bank of Baroda, a leading public sector bank in India, has announced the signing of rising tennis star Sumit Nagal as its brand endorser. This move aligns with the Bank’s…
Amit Golia has joined the data-driven fintech platform MarketsMojo as its Group CEO.
MarketsMojo, a data-driven fintech platform specializing in equity research, has appointed Amit Golia as its Group CEO. Golia, with over 23 years in the capital markets industry, is set to…
Impresario’s SOCIAL collaborates with Collective Artists Network’s Big Bang Social to strengthen the creator economy.
Collective Artists Network’s Big Bang Social has partnered with Impresario, the company behind SOCIAL, antiSOCIAL, and Smoke House Deli, to empower creators and celebrate local culture. SOCIAL will provide a…
Rajit Gupta appointed to lead the creative team at Cheil X’s Mumbai office.
Rajit Gupta has been appointed as VP and Creative Head for Cheil X, Mumbai, an independent full-service agency under Cheil SWA group, to manage its expanding client base in India.…
Anuj Rathi appointed as Chief Business and Growth Officer at Cleartrip.
Cleartrip, a Flipkart Company, has appointed Anuj Rathi as Chief Business and Growth Officer. With a robust background in product development, business strategy, and growth initiatives, Anuj is well-equipped to…
Digit Insurance launches the “That’s it!” campaign featuring Virat Kohli, emphasizing hassle-free insurance claims.
Go Digit General Insurance (Digit Insurance) launched its “That’s it!” campaign featuring brand ambassador Virat Kohli ahead of the Super 8 matches at the ICC T20 World Cup. The campaign…
LS Digital Unveils New Organizational Structure to Drive Global Digital Business Transformation.
The New Structure Emphasizes Six Core BU Verticals Of Excellence: Media, Creative, Data & Insights, Techand Innovation, UI / UX and CX. LS Digital, a leading independent digital business transformation…
Hyatt launches the #WellnessAtHyatt campaign in anticipation of International Yoga Day.
Hyatt Hotels launched the #WellnessAtHyatt campaign to celebrate International Yoga Week in India, emphasizing wellness and holistic living. This week-long campaign aligns with Hyatt’s focus on ‘Loyalty, Luxury, Leisure, Lifestyle,…
Vinit Karnik has been promoted to Managing Director of Content, Entertainment, and Sports at GroupM, while Ajay Mehta has been appointed as Head of Content for GroupM.
GroupM, WPP’s media investment group, announced the consolidation of its Content, Sports, and Entertainment offerings into GroupM Content and Sport. This unified platform will offer GroupM clients exclusive access to…
CoinSwitch named official partner for UEFA Euro Cup 2024 on Sony LIV.
CoinSwitch, India’s leading crypto trading platform, has launched its new campaign, ‘Switch to CoinSwitch,’ coinciding with its role as the official partner for the UEFA Euro Cup 2024 on SonyLIV.…
Niyogin Fintech Limited appoints Sanket Shendure as the company’s Chief Product and Growth Officer.
Niyogin Fintech Limited, a publicly listed fintech platform, proudly announces the appointment of Sanket Shendure as their Chief Product and Growth Officer. Having demonstrated exceptional expertise in product development and…
Nachiket Pantvaidya named General Manager of Sony Pictures International Productions – India.
Sony Pictures Entertainment has appointed Nachiket Pantvaidya as General Manager of Sony Pictures International Productions (SPIP), India. In this role, Pantvaidya will oversee local Indian production and collaborate with Shony…
Dentsu reveals plans for worldwide innovation lab expansion.
Dentsu has announced the global expansion of its innovation initiative, Dentsu Lab. New Labs will open in London, Amsterdam, Warsaw, Mumbai, and Bengaluru, with more planned for 2025. Sven Huberts…
Cannes Lions ’24: Ogilvy wins silver and bronze, McCann Worldgroup takes bronze, bringing the total metal haul to three.
On the first day of Cannes Lions 2024, Ogilvy and McCann Worldgroup have initiated India’s medal tally, securing three Lions. The two agencies have collectively won a Silver and two…
JioGames has appointed Sidharth Kedia as its new Senior Vice President and Head.
According to a recent LinkedIn update, JioGames, the gaming division of Reliance Jio, has appointed Sidharth Kedia, former CEO of Nodwin Gaming, as its new Senior Vice President and Head.…
Stratefix Consulting partners with Stone Sapphire India Pvt. Ltd.
Stratefix Consulting, an execution-driven business consultancy for SMEs, has partnered with Stone Sapphire India Pvt. Ltd. (SSIPL) to enhance SSIPL’s position in the Indian toy industry and build a highly…
Deepspatial Inc. welcomes Saurabh Tyagi as their new Director of Brand & Marketing.
Deepspatial Inc., a leader in geographic information systems (GIS) and geospatial AI, has appointed Saurabh Tyagi as the new Director of Brand & Marketing. With over 26 years of experience…
McCann Worldgroup promotes Adrian Botan to Global Creative Partner for Creative Excellence.
Adrian Botan, formerly the Chief Creative Officer for Europe and Global Executive Creative Director at McCann Worldgroup, has been promoted to Global Creative Partner for Creative Excellence. Botan started his…
Tarun Jha has been appointed as the new head of marketing at JSW Steel.
Tarun Jha, who previously served as the first-ever CEO of Havas Creative for just over a year, has announced on LinkedIn that he is joining JSW Steel as the new…
Ajit Sharma Appointed as Regional Head for East 2 at SBI General Insurance.
SBI General Insurance has appointed Ajit Sharma as the Regional Head for East 2. In his new role, Sharma will lead the East 2 business, ensuring compliance with regulatory parameters…
Ayushmann Khurrana takes ‘The Ultimate Break’ with Kit Kat and Netflix.
Netflix and KitKat have teamed up for a new collaboration focused on the theme of “breaks.” Fans can scan a QR code on the new KitKat packaging to enter the…
Equativ and Sharethrough merge to create an independent ad platform.
Equativ, a global ad tech company, has merged with Sharethrough, a leading omnichannel ad exchange, to create one of the world’s largest ad marketplaces. The combined entity, with over 720…
Spotify unveils its new in-house creative agency, Creative Lab.
Spotify has launched its new in-house creative agency, Creative Lab, aimed at collaborating with brands and agencies to foster creativity with a Spotify-centric approach. This service will be available in…
Maggi’s new campaign fosters ‘moments of togetherness’ for families to enjoy quality time together.
Maggi’s latest campaign celebrates meaningful moments of togetherness that spark conversations, laughter, and lasting memories, encouraging families to cherish these moments. Rajat Jain, Director of the Foods Business at Nestlé…