Amazon’s Q4FY24 ad revenue hits $17.3 billion.
Amazon’s ad revenue reached $17.3 billion in Q4FY24, growing 18% year-over-year, according to CEO Andy Jassy. The revenue comes from programs like sponsored ads, display, and video ads for sellers,…
Zomato to Rebrand as Eternal, Signaling Strategic Shift!
Zomato, one of India’s leading food-tech companies, is set to rebrand itself as Eternal, marking a significant shift in its corporate identity. This move comes as Blinkit, Zomato’s quick commerce…
Spotlight 2025 – Perspectives from Industries Leaders featuring “Rathin Lahiri”.
1. What do you see as the key trends in the banking and insurance sectors by 2025? How will emerging technologies like AI and blockchain shape these industries? Banking and…
Pradeep Rangi named Chief Risk Officer at IIFL Home Finance.
IIFL Home Finance appoints Pradeep Kumar Rangi as Chief Risk Officer. With over 20 years of experience in risk management, he previously held leadership roles at Airtel Payments Bank and…
Swati Sapna named Director of Unscripted Content, Netflix India.
Swati Sapna has been promoted to Director of Unscripted Content at Netflix India. She will lead content and strategy for Unscripted shows and Documentaries while continuing as the commissioning executive…
Pandora appoints dentsu to manage its global media account.
Dentsu has secured Pandora’s global media account for the next two years, continuing an eight-year partnership. The deal covers 36 markets, including the USA, UK, and Australia. Dentsu has evolved…
Fastrack’s ‘Mere Ex Ki Shaadi’ campaign disrupts wedding season.
Fastrack’s new campaign, Mere Ex Ki Shaadi, targets the awkwardness felt by exes attending their former partner’s wedding. The campaign positions sunglasses as a necessity, in line with the brand’s…
Gozoop Creative secures Simply Fresh mandate from BN Group.
Gozoop Creative Digital has secured the creative mandate for Simply Fresh, a leading cooking oil brand from BN Group. This marks their second major collaboration after Nutrica. The agency will…
Reliance Jewels revives ‘Thoughtful Gifting’ for Valentine’s.
Reliance Jewels launches its exclusive Valentine’s Collection, celebrating thoughtful gifting with exquisite necklaces, earrings, rings, and pendants. Emphasizing love and care in gift selection, CEO Sunil Nayak highlights jewellery as…
Suveen Sinha named Forbes India Editor.
Forbes India has appointed Suveen Sinha as Editor to drive editorial innovation and growth. A veteran journalist with over 30 years of experience, Suveen has worked across top media houses,…
Omnicom reports strong 2024 results and reveals plans to acquire Interpublic.
Omnicom Group reported strong financial results for Q4 and the full year 2024, with a 5.2% organic revenue growth. The company also announced plans to acquire Interpublic Group, which it…
Bata India’s new campaign makes wedding guests the real showstoppers.
Bata India’s new “Celebration Campaign” honors wedding guests, the true stars who bring life to the festivities. The campaign introduces a stylish, comfortable footwear collection designed for various wedding functions—from…
We Are Social names Toby Southgate as Global CEO.
We Are Social has appointed Toby Southgate as its new Global Group CEO. He joins from Forsman & Bodenfors, where he led strategic growth and collaboration initiatives. In his new…
Perplexity bids for TikTok U.S. with a local control plan.
AI startup Perplexity has confirmed its bid for TikTok’s U.S. operations, proposing a deal that ensures U.S. control and satisfies government concerns. The offer includes a future IPO granting the…
Craving Fanta? Kartik Aaryan adds fun in the new ‘Fanta Mangta’ TVC!
Fanta India launches its new campaign, Fanta Mangta, featuring Brand Ambassador Kartik Aaryan, celebrating Gen Z’s passion for cravings. The campaign promotes the idea that when you crave something truly…
Paramount & Nielsen partner for advanced audience measurement.
Paramount Global and Nielsen have signed a multi-year deal for audience measurement across all Paramount platforms, including broadcast, cable, and streaming (Paramount+ and Pluto TV). Paramount will utilize Nielsen’s new…
Infotel releases whitepaper on data governance and compliance challenges.
Infotel Corp. has released a whitepaper addressing key challenges in data governance, risk, and compliance (GRC) amidst a complex regulatory landscape. Titled Managing Governance, Risk, and Compliance in the Wild…
Santoor’s ‘Sangam’ OOH campaign dazzles at Maha Kumbh.
Santoor’s Out-of-Home (OOH) campaign at the Maha Kumbh, one of the world’s largest spiritual gatherings, was a strategic success. Over three months, the campaign targeted key locations in Prayagraj, reaching…
Air Canada names Actimedia PR Digital as its communications partner.
Air Canada has appointed Actimedia PR & Digital for its pan-India communications mandate, a partnership facilitated by The PC Agency, which also supports the airline’s PR across EMEA and India.…
Manoj Agarwal joins Angel One as Group CCO.
Angel One Limited has appointed Manoj Agarwal as the Group Chief Compliance Officer (CCO). With over two decades of experience in compliance, legal, audit, and risk management, Manoj will lead…
Sheela Foam posts 54% YoY revenue growth in Q3 FY25.
Sheela Foam Limited reported a 54% YoY growth in standalone revenue, reaching ₹791 crore in Q3 FY25, with consolidated revenue at ₹967 crore, a 10% YoY increase. The growth was…
Honda Cars India sold 12,304 units in January 2025.
Honda Cars India sold 12,304 units in January 2025, including 7,325 domestic and 4,979 export units. The company recorded 103,944 units in total sales for FY24-25 so far, reflecting 7%…
Kotak Life launches ‘Viraasat Ban Ke Hi Rahegi’ campaign.
Kotak Life has launched the ‘Viraasat Ban Ke Hi Rahegi’ campaign to highlight term insurance as a key tool for securing one’s legacy. The campaign emphasizes how Indians work hard…
Sourav Ganguly leads Olyv’s shift from cricket to finance in new ad.
Olyv, a digital lending platform focused on financial inclusion, has launched a new campaign featuring cricket icon Sourav Ganguly. The campaign highlights key challenges faced by Indian borrowers, such as…
Ogilvy appoints Kunal Jeswani as CEO, ASEAN.
Kunal Jeswani has been appointed CEO of Ogilvy’s ASEAN region, after previously leading Ogilvy Singapore as group CEO. In this role, he will focus on leveraging market strengths across ASEAN…
Prestige Group unveils new TVC, ‘Goodluck Saying Goodbye.’
Prestige Group’s latest TVC, ‘Goodluck Saying Goodbye’, highlights the unique essence of its luxury residences. The campaign showcases how Prestige Homes offer more than just space—they create lasting experiences. With…
Motilal Oswal revamps its brand identity.
Motilal Oswal Group has unveiled a refreshed brand identity, blending its rich legacy with a modern approach. The new logo, featuring the ‘Arc of Essence,’ symbolizes its commitment to identifying…
Ipsos acquires Whereto Research Australia.
Ipsos has acquired Whereto Research, a prominent public sector research firm in Australia. Based in Melbourne, Whereto specializes in public policy and government communication evaluation. Ipsos, with over 25 years…
Star Sports unveils ICC Champions Trophy 2025 campaign featuring MS Dhoni.
Star Sports Network and Disney+ Hotstar have launched their campaign for the ICC Men’s Champions Trophy 2025, emphasizing the tournament’s “all or nothing” format. With the top eight teams in…
Omnicom and IPG navigate digital disruption amid mega-merger and modest growth.
Omnicom and Interpublic Group (IPG) are expecting modest revenue growth in the coming years, with Omnicom projecting 4.5% growth in 2025, tapering to 4% annually until 2029. IPG forecasts a…