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Mahindra Lifespaces has launched its new brand philosophy, ‘Home of Positive Energy’, emphasizing well-being through thoughtful design, natural light, and green spaces. The initiative includes a digital video commercial (DVC)…
Britannia Good Day has launched the “HEADLINES” campaign to strengthen its connection with chai, using a unique visual concept that excludes the product itself. Created by Talented.Agency, the campaign highlights…
Myntra has launched a new campaign for Myntra Birthday Blast, featuring two ad films with celebrities like Anu Malik, Maheep Kapoor, Abbas-Mastan, Usha Uthup, Kusha Kapila, Chunky Panday, and more.…
Rivaah by Tanishq, in collaboration with Tiger Baby, the creators of iconic films like Zindagi Na Milegi Dobara and Gully Boy, has launched a wedding anthem, “Main Keya Hai Hai.”…
BOULT has launched the Mustang Torq earbuds in new Yellow & Silver variants, blending power, style, and high-performance audio. Inspired by the energy of a Mustang, these earbuds cater to…
Hoopr Brand Solutions partnered with ITC’s Bingo! Tedhe Medhe to launch a Bhojpuri music video, “Tedhe Medhe,” featuring Khesari Lal Yadav and Shweta Sharda. The video, directed by Rahul Shetty,…
Coca-Cola’s new global campaign, “Halftime,” encourages people to embrace the power of a pause to refresh and reset. Inspired by halftime in sports, the campaign highlights how small breaks can…
NIVEA India has launched the Luminous Even Glow Range, marking its entry into advanced skincare with Samantha Ruth Prabhu as the brand ambassador. The range features the patented Thiamidol technology,…
Swiggy Dineout, in partnership with The New Thing, launched a campaign for the Great Indian Restaurant Festival’s ‘Flat 50% Off’ deals. The campaign, running from Feb 15 to April 13,…
MS Dhoni and CarryMinati team up for Cleartrip’s ‘Explore Hotels by Vibe’ campaign in a humorous ad blending cricket, gaming, and travel. The ad features witty banter, with CarryMinati jokingly…
Narayana Health Insurance, led by Dr. Devi Shetty, has launched a groundbreaking campaign for Aditi, an affordable health insurance product aimed at providing quality healthcare to underserved populations in India.…
SW Network turned the Samsung F06 5G launch on Flipkart into a viral sensation with its Eyebrow Dance Challenge. The campaign, featuring Bollywood star Ayushmann Khurrana, gained massive traction through…
LIC Housing Finance Limited has launched a new brand campaign emphasizing the importance of reconnecting with neighbors in today’s fast-paced urban life. Titled ‘Achche padosi milte nahin, bante hai’ (You…
Centerfruit, from Perfetti Van Melle, launched an innovative campaign, ‘Metro Mein Laplap,’ in Delhi Metro, adding a playful twist to routine announcements. The campaign, which began on February 5 across…
Bingo! Mad Angles has appointed Raghu Ram as its ‘Chief Triangle Officer’ in a quirky campaign, “Mad About Triangles.” A viral video of Raghu’s fiery persona teasing his new role…
Adidas’ latest campaign, featuring Indian cricket stars like Virat Kohli, Rohit Sharma, and Hardik Pandya, highlights the impact of positive sideline support in sports. Rooted in global research revealing that…
Sprite India has officially signed Sharvari as its new brand ambassador, recognizing her refreshing, young, and cool persona that aligns perfectly with the brand’s identity. Known for her standout performances…
Himalaya Wellness continues its partnership with the RCB Women’s Team for the third year, launching the ‘India’s No. 1’ campaign. Featuring top players like Smriti Mandhana, Shreyanka Patil, and Richa…
Wow! Momo redefines Valentine’s Day with a heartfelt campaign celebrating the purest love—a mother’s bond with her child. The film features a young boy honoring his mother, shifting the focus…
Cetaphil has appointed actress Rashmika Mandanna as the ambassador for its Bright Healthy Radiance (BHR) range. The collaboration aims to inspire people to embrace their natural beauty, break free from…
Simply Fresh, the flagship brand of BN Group, one of India’s leading edible oil manufacturers, has launched a touching Valentine’s Day campaign. Titled #KaroSabsePyaar, the campaign encourages people to celebrate…
RBL Bank has launched its new campaign, ‘Right Moves,’ featuring brand ambassador D. Gukesh. The campaign draws parallels between chess and life, highlighting the importance of planning, adaptability, and support…
Mr. Gaurav Arora, Co-founder of Social Panga, the creative agency behind the campaign, commented, “The simplest gestures often hold the deepest meaning. #PickYouUp was about recognizing those moments of unspoken…
This Valentine’s Day, BookMyShow is celebrating human connection in all forms with its #SpreadTheJoy campaign. At select PVR cinemas in Mumbai, moviegoers will find uplifting message cards, encouraging them to…
Tata Mutual Fund has launched its latest campaign, ‘S.I.P – Sahi Investment Plan’, aimed at educating investors about the importance of staying committed to their investment journey despite market fluctuations.…
Motilal Oswal Asset Management Company (MOAMC) has launched a Valentine’s Day campaign aimed at educating investors about building their financial future through Systematic Investment Plans (SIPs). The campaign features a…
Swiggy Instamart’s Valentine’s Day campaign, InstaTohfa, redefines love by offering quick 10-minute gift deliveries for partners, family, friends, and pets. The campaign revives the iconic Tohfa Tohfa song, starring Tusshar…
Fastrack’s new campaign, Mere Ex Ki Shaadi, targets the awkwardness felt by exes attending their former partner’s wedding. The campaign positions sunglasses as a necessity, in line with the brand’s…
Reliance Jewels launches its exclusive Valentine’s Collection, celebrating thoughtful gifting with exquisite necklaces, earrings, rings, and pendants. Emphasizing love and care in gift selection, CEO Sunil Nayak highlights jewellery as…
Bata India’s new “Celebration Campaign” honors wedding guests, the true stars who bring life to the festivities. The campaign introduces a stylish, comfortable footwear collection designed for various wedding functions—from…