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Zepto has launched a new out-of-home (OOH) campaign in Uttar Pradesh, using puns and song-inspired wordplay to capture attention on the streets of cities like Bareilly, Gorakhpur, Ghaziabad, and Saharanpur.…
Eveready Industries India Ltd has partnered with Zepto, India’s fastest-growing consumer internet company, to offer rapid delivery of its Ultima Batteries across multiple cities. This collaboration addresses the urgent need…
Godrej No.1, a popular soap brand from Godrej Consumer Products, has launched a new TV commercial as part of its ‘Dil Se Khoobsurat’ campaign. Known for its natural ingredients like…
Karisma Kapoor has joined Oleev as its brand ambassador, inspiring women to prioritize health and make thoughtful choices for themselves and their families. Oleev’s latest campaign, featuring Kapoor, encourages breaking…
Protean eGov Technologies has unveiled its new brand campaign, “Apni Kahaani ka Hero,” featuring Pankaj Tripathi as the brand ambassador. The campaign celebrates the resilience and aspirations of everyday Indians,…
Foxtale, the innovative skincare brand, celebrates its third anniversary with a glamorous video featuring Shalini Passi. Known for her chic style, Shalini hosts the brand’s birthday bash, offering a guide…
STRCH, India’s leading premium activewear brand, has launched a new Digital Film featuring TV icon Rannvijay Singha, highlighting the brand’s mission to combine comfort and functionality. The film showcases Rannvijay…
OPPO India has launched its ‘Live in the Moment’ campaign featuring Siddhant Chaturvedi, Ishaan Khatter, and Vedang Raina to showcase the essence of the Reno13 Series, set to debut in…
Hyundai Motor India has unveiled the Hyundai CRETA Electric, an electric SUV that blends bold design, advanced technology, and top-notch safety to set new standards in India’s EV market. Accompanied…
McCain Foods India has launched a heartwarming Winter Campaign, focusing on the warmth and unity of family gatherings. The TVC highlights the bond between grandparents and grandchildren, showcasing how McCain…
Simply Fresh, BN Group’s edible oil brand, has launched the #NewYearOldResolutions campaign, urging people to revisit and fulfill past New Year resolutions before making new ones. The campaign features a…
As the New Year’s party season kicks off, Flipkart has launched a fun ad for its quick-commerce service, Flipkart Minutes. The campaign features a group of party animals, including a…
This New Year, boAt, India’s leading audio and wearables brand, teams up with comedian Samay Raina for a humorous campaign addressing the struggle of keeping New Year’s resolutions. The campaign,…
Odonil, India’s top air freshener brand from Dabur India Ltd., has launched a new campaign revisiting its popular 10-year-old TVC featuring Jasmin Bhasin. The nostalgic ad taps into sentimental feelings,…
Inventech, part of Laqshya Media Group, has launched a ground-breaking Johnnie Walker OOH campaign featuring Priyanka Chopra at Bandra Reclamation, Mumbai. Using advanced CGI technology, the campaign creates an immersive…
Asian Paints has launched a new sonic identity in collaboration with the popular dance troupe, The Quick Style. Known for their viral dance moves, The Quick Style brings the brand’s…
Canara HSBC Life Insurance has launched a new brand campaign aimed at modern consumers seeking innovative financial solutions. Starring actor Varun Sharma, the campaign uses humor and relatable scenarios to…
Pantaloons, one of India’s top fashion brands, has teamed up with Sahiba Bali for their latest collection, ‘Groovin’. Known for her vibrant personality and youthful style, Sahiba perfectly captures the…
Mahindra Tractors, India’s leading tractor brand, celebrated Kisan Diwas with a digital film honoring the contributions of Indian farmers. Building on last year’s campaign, “Did you thank the farmer?”, Mahindra…
Makers Hive, creator of KalArm®—India’s first and one of the world’s most affordable bionic hands—has launched the #EmpowerWithKalArm campaign, which is resonating deeply with audiences nationwide. The campaign’s short film…
Flipkart’s Sad Panda campaign for Android Advantage has become a viral sensation, especially among Gen Z. The campaign features a playful metaphor where a man transforms into a panda, symbolizing…
In the last six months, air fryers have become increasingly popular, with many people, including colleagues and friends of the author, owning one. According to Amazon India, sales of air…
Bisleri International launched its #DRINKITUP sports campaign featuring Bollywood star Shahid Kapoor and prominent football players. The campaign highlights the importance of hydration in sports and promotes the excitement of…
Bandhan Mutual Fund launched the next phase of its “Badhte Raho” campaign, shifting from celebrating life’s simple moments to encouraging bold action in the present. The campaign promotes moving from…
Uber has launched its new campaign, #SafetyNeverStops, to raise awareness about the safety challenges women face while using transportation. The campaign features stand-up comedians Shreeja Chaturvedi, Shreya Priyam Roy, and…
JSW Paints has launched a new digital campaign, ‘Room of Hope’, created by TBWAIndia. The film showcases the transformation of an orphanage’s lifeless room into a vibrant, welcoming homestay, symbolizing…
Flipkart has launched its ‘End of Season Sale’ (EOSS) starting December 7, 2024, featuring over 10 lakh styles from various brands and sellers. The week-long event will include updates to…
Hyatt India has launched an innovative Food and Beverage (F&B) campaign to strengthen its leadership in the country’s luxury culinary scene. The campaign aligns with Hyatt’s core value of caring…
Taneira’s latest campaign, ‘For Beautiful Beginnings’, celebrates the emotional journey of brides across India as they transition from their childhood home to a new life. Featuring Mrunal Thakur, the campaign…
Spinz, the skincare brand from CavinKare, launches its new TVC campaign for Spinz BB Face Talc, emphasizing that special moments deserve perfection. Titled “Special Occasion Ka Special Powder,” the campaign…